IntelliAM AI (LSE:INT) has won new purchase orders from Mars UK worth approximately £425,000, extending its relationship with the consumer goods and petcare group to six sites.
The AQSE-listed industrial software company applies artificial intelligence and machine learning to improve productivity, reliability and sustainability in manufacturing operations, and, as demonstrated by Wednesday's announcement, it is proving traction with some of the world's largest brands.
The latest engagement, which adds Mars-owned Wrigley to existing brand engagements including Mars Chocolate, Mars Horsecare, Mars Care & Treats, the Waltham Petcare Science Institute and James Wellbeloved
covers IntelliAM's asset-management and reliability services alongside deployment of its Layer 1 software across the sites.
Of the £425,000 total contract value, nearly half represents annual recurring revenue, with approximately £334,000 expected to be recognised in the current financial year, subject to delivery timing.
The company noted the quoted figures are minimum contracted work, and as such exclude any further orders placed during the rest of the financial year.
"Mars operates some of the best-known consumer and petcare brands in the world, and we are delighted that Wrigley has now joined the growing number of Mars UK sites using IntelliAM's capabilities," said Tom Clayton, chief executive officer.
Clayton said the relationship provides "a strong foundation from which to secure further work and expand the deployment" of the Layer 1 software.
News Intelligence what this means for the company
IntelliAM AI has won £425,000 in new orders from Mars UK, expanding to a sixth site by adding Wrigley to its existing portfolio. Nearly half (£334,000) qualifies as annual recurring revenue recognised in the current financial year, materially extending a relationship that now spans six Mars entities. This follows the company's recent £500,000 capital raise and demonstrates traction in a marquee customer account.
Pro-forma FY26 revenue of £5.25m and annual recurring revenue of roughly £1.65m provide the scale: the £334,000 current-year revenue from this order represents roughly 6.4% of FY26 pro-forma revenue and 20% of reported ARR, a material addition from a single customer relationship. The company's ability to expand within Mars across multiple divisions signals both product-market fit and land-and-expand execution, though the order remains subject to delivery timing.
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